How we work.
It’s all about our approach and experience – communication, engagement + brand connectivity.
Like the firms we partner with, we are also committed to delivering excellence. The Goodwin Company serves as an extension of your team, bringing thought leadership and external expertise to steer your projects toward success. We tailor our approach to your goals, objectives, and budget, helping provide a set of proven deliverables that reflect the value your firm deserves, your stakeholders appreciate, and your employees value. We always concentrate on what’s best for your company — following are ways we engage with our clients:
Work with company leadership to define your firm’s client experience.
Provide strategy and process design for engagement to promote visibility of your firm’s relationship network.
Create visibility and relevance through brand creation, development, and the overarching management of it.
Consult on information management strategy and operations tactics to support business workflows.
Deliver the brand experience through work environments (design, brand integration), technology (CRM, employee intranets, online customer/partner communities), and teams (employment branding, brand ambassadorship).
Sustain the experience through engagement: networking events, communication, public relations, and change management.